FMS Global ("FMS Global", "we", "us" or "our") is a performance marketing agency and affiliate network for mobile apps and websites. This policy explains what personal data we collect, why we collect it, who we share it with and the choices you have.
It covers visitors to our websites, people who contact us, our clients and partners, and people who see or click on advertising and affiliate campaigns we run for our clients.
This policy applies to the following websites and to any page that links to it:
- Add your domain here
01Who we are
FMS Global is responsible for the personal data described in this policy and acts as its data controller. When we run campaigns for a client, the client is usually the controller of data about its own customers, and we process that data on its behalf and under its instructions.
For any privacy question, email us at contact@fmsglobalmarketing.com.
02Information we collect
Information you give us
- Enquiries: your name, work email, company, app or website, budget range and anything you write in our contact form or emails.
- Clients and partners: business contact details, account logins for platforms you ask us to manage, and billing details.
- Publishers and affiliates: contact details, traffic sources, and the payment and tax details we need to pay commissions.
Information collected automatically
When you visit our websites we collect your IP address, browser and device type, operating system, pages viewed, the page that referred you, the time of your visit and an approximate location based on your IP address.
Campaign and attribution data
When someone clicks an ad or affiliate link in a campaign we run, we and our measurement partners may record a click ID, timestamp, publisher or sub-publisher ID, IP address, user agent and, where the device allows it, an advertising identifier such as Google's Advertising ID or Apple's IDFA. Advertisers or their measurement partners may then tell us that the click led to an install, sign-up or purchase.
We use this data to credit conversions to the right source, pay partners and detect fraud. We do not use it to find out who you are by name.
03How we use your information
- To reply to enquiries and prepare proposals.
- To plan, run, measure and report on campaigns for our clients.
- To attribute installs, leads and sales, and to calculate and pay commissions.
- To detect and prevent ad fraud, invalid traffic and abuse.
- To run, secure and improve our websites.
- To send business updates you've asked for. You can unsubscribe at any time.
- To meet legal, tax and accounting obligations and to defend legal claims.
04Legal bases for processing
Where laws such as the EU or UK GDPR apply, we rely on one or more of these legal bases:
- Consent, for example for non-essential cookies and marketing emails. You can withdraw consent at any time.
- Contract, to deliver services to clients and pay partners.
- Legitimate interests, such as measuring campaigns, preventing fraud and keeping our websites secure, balanced against your rights.
- Legal obligation, such as keeping financial records.
07International transfers
We work with clients and partners in many countries, so your data may be processed outside the country where you live. When we transfer data from regions with transfer rules, such as the EEA or the UK, we use safeguards like the European Commission's Standard Contractual Clauses.
08How long we keep information
- Enquiries: up to two years after our last contact, unless you become a client.
- Click and conversion records: up to 13 months, or longer while a billing or fraud dispute is open.
- Contracts, invoices and payment records: for as long as tax and accounting laws require.
When we no longer need data, we delete it or make it anonymous.
09Security
We use encryption in transit, access controls and limited staff access to protect personal data. No system is completely secure, so if you think your information has been put at risk, please tell us straight away.
10Your rights
Depending on where you live, you may have the right to:
EEA and UK: you can also complain to your local data protection authority.
California: you can ask what personal information we collect and why, ask us to delete or correct it, and opt out of its sale or sharing. We won't treat you differently for using these rights.
India: under the Digital Personal Data Protection Act, 2023 you can ask for a summary of your data, ask us to correct or erase it, raise a grievance with us, and nominate someone to act for you.
To use any of these rights, email contact@fmsglobalmarketing.com. We may ask you to confirm your identity, and we'll reply within 30 days.
11Children
Our websites and services are for businesses and are not aimed at children. We do not knowingly collect personal data from anyone under 16, or under 18 where local law sets that age. If you believe a child has given us data, contact us and we will delete it.
12Other websites
Our pages and campaigns may link to websites and apps we don't control, including our clients' sites. Their own privacy policies apply when you visit them.
13Changes to this policy
We may update this policy as our services or the law change. We'll change the date at the top of this page, and for significant changes we'll give more notice, such as a message on our website.
14Contact us
Questions, requests or complaints about privacy can be sent to:
FMS Global
Email: contact@fmsglobalmarketing.com